Drama Sponsorship
“Akulah Balqis”

Building A Brand That People Remember

Kaseh chose us to work with them in promoting their collagen supplements in a crowded market. We sealed the deal by proposing that they sponsor a heavy drama series, Akulah Balqis.

To shift viewers’ attention, we tease them with the #jagabaikbaik TVC. A soft reminder for women to take care of their beauty inside out so that their spouse won’t cheat.

The campaign was a great success. Viewers remember the brand and caused sales to spike.